Ticketed Event: Yes

What is Sensory Marketing? Some fascinating insights on what you “see” and “feel” in the shops you visit! Dr Suhas will introduce you to sensory marketing- helping you understand how our own senses, as well as the ambient environment around us, can play a role in influencing our decision-making. The talk will include examples of… Continue reading Behavioural Marketing – Understanding Environmental and Sensory Influences – Dr Suhas Vijayakumar

This talk will examine how advancements in AI, analytics, and business strategy are taking the Moneyball philosophy to new heights and changing the way sports teams and organisations operate on and off the field.