Behavioural Marketing – Understanding Environmental and Sensory Influences – Dr Suhas Vijayakumar

What is Sensory Marketing? Some fascinating insights on what you “see” and “feel” in the shops you visit! Dr Suhas will introduce you to sensory marketing- helping you understand how our own senses, as well as the ambient environment around us, can play a role in influencing our decision-making. The talk will include examples of… Continue reading Behavioural Marketing – Understanding Environmental and Sensory Influences – Dr Suhas Vijayakumar

Moneyball 2.0: The Next Evolution in Sports Analytics and Business Strategy – with Dr Mark Connor

This talk will examine how advancements in AI, analytics, and business strategy are taking the Moneyball philosophy to new heights and changing the way sports teams and organisations operate on and off the field.

Reeling In The Queers with Dr Páraic Kerrigan and Moderator Chandrika Naryanan-Mohan

Join this conversation exploring Ireland’s rich and complex LGBTQ+ history with Dr Páraic Kerrigan, author of the Irish Times bestseller Reeling in the Queers: Tales of Ireland’s LGBTQ Past. A researcher and Assistant Professor at UCD’s School of Information and Communication Studies, Páraic brings powerful stories to life through a unique lens of media, identity, and… Continue reading Reeling In The Queers with Dr Páraic Kerrigan and Moderator Chandrika Naryanan-Mohan

An Audience with Sinéad Burke

Don’t miss this unique opportunity to hear from one of Ireland’s most inspiring voices. Sinéad Burke is a writer, educator, and the founder of an organisation dedicated to designing a more accessible and equitable world with Disabled people at its heart. In this thought-provoking conversation, Sinéad will be joined by journalist and UCD alumna Roe McDermott, as they… Continue reading An Audience with Sinéad Burke

Shelf Analysis with Jan Carson and Paul Perry – Moderator Rick O’Shea

Join us for Shelf Analysis, a literary event where writers share the books they love, old and new, and why they think you should read them too. This edition features acclaimed authors Jan Carson and Paul Perry, in conversation with RTE’s Rick O’Shea. Expect lots of great reading inspiration.

Juno and the Paycock: A Tragicomedy for the Irish Free State (Lifelong Learning Taster Lecture)

Join us on UCD’s beautiful campus for a Lifelong Learning Taster Lecture with Dr David McKinney. Seán O’Casey has a worldwide reputation as one of Ireland’s most iconic playwrights. Occupying places in both literary and popular culture, his work has become woven into the fabric of Irish cultural history, incorporating a deft command of the… Continue reading Juno and the Paycock: A Tragicomedy for the Irish Free State (Lifelong Learning Taster Lecture)

Vet for a Day!

Meet our amazing Veterinary Clinical Skills Centre animal models and watch live demonstrations of essential techniques like IV catheter placement, suturing and blood collection. Get hands-on with surgery preparation, milk Nóra the Cow, and even help deliver new puppies into the world in this fun, interactive experience for animal lovers and budding vets!

New Writing for 2025 with Roisín O’Donnell, Sylvia Leatham and Claire Coughlan

Celebrate the future of fiction with some of Ireland’s most exciting literary voices. As always, the UCD Festival shines a spotlight on standout new writing—both recently published and on the horizon. Join Dublin-based writer, performer and cultural consultant Chandrika Narayanan-Mohan for this year’s panel featuring Roisín O’Donnell, author of the bestselling Nesting; Claire Coughlan, crime… Continue reading New Writing for 2025 with Roisín O’Donnell, Sylvia Leatham and Claire Coughlan

Baking in Space

Join Andrew Smyth, aerospace engineer and Great British Bake Off finalist, and Dr Niamh Shaw, scientist, performer and space explorer, for all things space, food and baking. They will explore the surprising connections between everyday bakes and the extraordinary engineering that helps keep astronauts alive in space. This live demonstration, with tastings and audience participation,… Continue reading Baking in Space